brings together the collective intelligence of dozens of influential travel industry bloggers from around the World. The book was launched as a printed version in November 2007 at Canada e-connect and PhoCusWright, Orlando.
Why an “offline” book comprised of the best “online” travel blogs? As publisher and tourism technology blogger Stephen Joyce explains:
“Well, quite frankly, there is a lot of information about internet marketing and e-strategies in travel and tourism online, however it is very hard to find, especially when it comes to evaluating the source. Lots of great information is published by practitioners that write about their experiences on their own blogs - instead of academics writing about internet marketing concepts in textbooks that are very quickly outdated. Not to discount the value of textbooks and whitepapers, we felt a compilation of the best travel blogs and their best marketing-related posts would bring another dimension to this fast moving subject. In the end, we want this book to add some value to the global hotel and travel industry, but it should also be just a little bit of fun. Bottom line: it’s an experiment.”
I’d also like to add to Stephen’s comments by mentioning that a printed book is a perfect way to extend the knowledge contained within the tourism industry blogs to a wider readership. There are tourism businesses worldwide dealing with challenges in marketing, social media and communicating with an evolving audience - I’m sure that the posts contained within the book are of interest to them and of value to you.
As Tracking Tourism was a contributor to the book Stephen Joyce has given us permission to make the eBook available here:
Click here to download the free eBook version of Tips From The List
It is a big file (A large PDF at 1.2mb, opening in a new tab/window) so if you do want to link to the eBook from Tracking Tourism - please link to this page so I can measure the traffic, rather than simply linking to the PDF direct.
Much appreciated!
The people that made the Tips From The T List book happen:
Publisher is Stephen Joyce - blogging at: Travel and Tourism Technology Trends
Editor in Chief, Jens Thraenhart: Tourism Internet Marketing
Editor, North America, Mathieu Ouellet: Radaron
Editor, Europe, Kevin May: Travolution Blog
Editor, Asia Pacific: Yeoh Siew Hoon: The Transit Cafe
And or course, the 34 bloggers whose posts featured!
Interested in finding out more about the T List of tourism bloggers? If so I’d suggest a visit to the Facebook T List group. You can also check outall (260+) of the T List blogs over at the Happy Hotelier.
Other posts relating to the Tips from the T List Book:
Thoughts from the first ever travel industry bloggers summit