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Tracking Tourism: The Tourism Research Blog 2008 Scottish e-Tourism Survey

« Tourism innovation interview Five DIY research mistakes that can lead to disaster »

Calling all Scottish tourism providers – we’re after your views for the 2008 Scottish e-Tourism Survey.

Take the Scottish e-tourism survey

The survey looks at how tourism providers in Scotland are using technology and what their pain points are. The size or shape of the business doesn’t matter – we’re as interested in receiving replies from DMOs and event organizers as we are from camping sites or guides. All we ask is that you do business in Scotland and you are a tourism provider in some way – I’m afraid some public sector bodies will have to sit this one out!

When we conducted a similar survey a few years ago, we were able to discover small pockets of innovation while a lack of awareness was evident in other areas. We’re hoping that we might find a few new surprises this time round as well as some pointers to how the market is preparing for the challenges and where it might be lacking.

Let me know what you think by taking the survey. It should take about 5 minutes and, upon completion, you can register to receive a summary report when it is published as well as being entered into the draw for our Data Detective Kit.

This entry was posted on Wednesday, February 13th, 2008 at 9:41 am and is filed under Data, Future trends, Public policy. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.


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