Comments on: Are customer comment cards worth the effort? Part 1 http://blog.highlandbusinessresearch.com/2008/01/03/are-customer-comment-cards-worth-the-effort-part-1/ Travel industry thinking from Stephen Budd and Vicky Brock at Highland Business Research Tue, 30 Mar 2010 16:06:34 +0100 http://wordpress.org/?v=2.8.1 hourly 1 By: Vicky http://blog.highlandbusinessresearch.com/2008/01/03/are-customer-comment-cards-worth-the-effort-part-1/comment-page-1/#comment-1822 Vicky Thu, 04 Dec 2008 21:00:51 +0000 http://blog.highlandbusinessresearch.com/2008/01/03/are-customer-comment-cards-worth-the-effort-part-1/#comment-1822 Hi Cassidy, Sorry to be so directly saleish on the blog but this is exactly what we do - for clients that include restaurants, destination marketing groups and visitor attractions. I would be more than happy to prepare a proposal for you & supply some references if I could have a little more information about the volume and format of data you are working with. I'll be in touch directly with you offline. Thanks! Vicky Hi Cassidy,

Sorry to be so directly saleish on the blog but this is exactly what we do – for clients that include restaurants, destination marketing groups and visitor attractions.

I would be more than happy to prepare a proposal for you & supply some references if I could have a little more information about the volume and format of data you are working with.

I’ll be in touch directly with you offline.

Thanks!

Vicky

]]> By: Cassidy http://blog.highlandbusinessresearch.com/2008/01/03/are-customer-comment-cards-worth-the-effort-part-1/comment-page-1/#comment-1821 Cassidy Thu, 04 Dec 2008 20:49:13 +0000 http://blog.highlandbusinessresearch.com/2008/01/03/are-customer-comment-cards-worth-the-effort-part-1/#comment-1821 Hi Vicky, I work for a restaurant chain and I am having similar issues with customer comment cards. We get lots and currently rely on our franchisees to input the contact info into an Excel spreadsheet but other than that we have no research based facts. I'm having a hard time finding companies that can maintain the database and give reports based on the cards. Any suggestions or any knowledge of companies that specialize in this? Thanks so much, Cassidy Hi Vicky,

I work for a restaurant chain and I am having similar issues with customer comment cards. We get lots and currently rely on our franchisees to input the contact info into an Excel spreadsheet but other than that we have no research based facts. I’m having a hard time finding companies that can maintain the database and give reports based on the cards. Any suggestions or any knowledge of companies that specialize in this?

Thanks so much, Cassidy

]]> By: Travel Blog Carnival : reviews for week 2 : Tips from the T-List http://blog.highlandbusinessresearch.com/2008/01/03/are-customer-comment-cards-worth-the-effort-part-1/comment-page-1/#comment-810 Travel Blog Carnival : reviews for week 2 : Tips from the T-List Wed, 26 Mar 2008 20:22:00 +0000 http://blog.highlandbusinessresearch.com/2008/01/03/are-customer-comment-cards-worth-the-effort-part-1/#comment-810 [...] Brock from www.trackingtourism.com is starting a blog post serie about “Are customer comment cards worth the effort? Part 1″ As usual, I am amazing by the indeep analyse from Vicky and their original [...] [...] Brock from http://www.trackingtourism.com is starting a blog post serie about “Are customer comment cards worth the effort? Part 1″ As usual, I am amazing by the indeep analyse from Vicky and their original [...]

]]> By: Darren http://blog.highlandbusinessresearch.com/2008/01/03/are-customer-comment-cards-worth-the-effort-part-1/comment-page-1/#comment-480 Darren Sun, 13 Jan 2008 07:39:11 +0000 http://blog.highlandbusinessresearch.com/2008/01/03/are-customer-comment-cards-worth-the-effort-part-1/#comment-480 congrats! you've been featured on the travel blog carnival. http://www.travel-rants.com/2008/01/12/travel-blog-carnival-2/ congrats! you’ve been featured on the travel blog carnival.
http://www.travel-rants.com/2008/01/12/travel-blog-carnival-2/

]]> By: Travel Blog Carnival Blog Posts: Week 2 - Holiday Planning & Travel Guide http://blog.highlandbusinessresearch.com/2008/01/03/are-customer-comment-cards-worth-the-effort-part-1/comment-page-1/#comment-479 Travel Blog Carnival Blog Posts: Week 2 - Holiday Planning & Travel Guide Sun, 13 Jan 2008 07:17:46 +0000 http://blog.highlandbusinessresearch.com/2008/01/03/are-customer-comment-cards-worth-the-effort-part-1/#comment-479 [...] New Years resolutions Are customer comment cards worth the effort? Travel events in 2008 Hawaii: Two Day Trips worth an [...] [...] New Years resolutions Are customer comment cards worth the effort? Travel events in 2008 Hawaii: Two Day Trips worth an [...]

]]> By: Happy Hotelier » Blog Archive » Travel Blog Carnival Week 2 http://blog.highlandbusinessresearch.com/2008/01/03/are-customer-comment-cards-worth-the-effort-part-1/comment-page-1/#comment-476 Happy Hotelier » Blog Archive » Travel Blog Carnival Week 2 Thu, 10 Jan 2008 21:41:28 +0000 http://blog.highlandbusinessresearch.com/2008/01/03/are-customer-comment-cards-worth-the-effort-part-1/#comment-476 [...] Are Customer Comment Cards Worth the Effort? from Vicky Brock on Tracking Tourism, currently ranking no 167 (yes I managed to add her!). [...] [...] Are Customer Comment Cards Worth the Effort? from Vicky Brock on Tracking Tourism, currently ranking no 167 (yes I managed to add her!). [...]

]]> By: Vicky http://blog.highlandbusinessresearch.com/2008/01/03/are-customer-comment-cards-worth-the-effort-part-1/comment-page-1/#comment-464 Vicky Sat, 05 Jan 2008 16:51:33 +0000 http://blog.highlandbusinessresearch.com/2008/01/03/are-customer-comment-cards-worth-the-effort-part-1/#comment-464 <p>Thanks Rene. </p> <p>"If you have a complaint tell us, if you've enjoyed your stay tell Tripadvisor"! I like that. You're absolutely right of course, the customer comments themselves can give a business very useful direction and help a business understand how to improve things for guests. Personally, thats what I think they are best for - operational direction/strategy in effect.</p> <p>Developing your feedback system for Greaterspeyside destination is an interesting challenge - looking at rating an entire visitor experience across multi-establishments. I look forward to discussing with you and hearing from anyone else with experience on the matter.</p> <p>Keep an eye out for a post coming next week, which looks at how Austria are tackling gathering visitor information.</p> <p>Happy New Year,</p> <p>Vicky</p> Thanks Rene.

“If you have a complaint tell us, if you’ve enjoyed your stay tell Tripadvisor”! I like that. You’re absolutely right of course, the customer comments themselves can give a business very useful direction and help a business understand how to improve things for guests. Personally, thats what I think they are best for – operational direction/strategy in effect.

Developing your feedback system for Greaterspeyside destination is an interesting challenge – looking at rating an entire visitor experience across multi-establishments. I look forward to discussing with you and hearing from anyone else with experience on the matter.

Keep an eye out for a post coming next week, which looks at how Austria are tackling gathering visitor information.

Happy New Year,

Vicky

]]> By: Rene http://blog.highlandbusinessresearch.com/2008/01/03/are-customer-comment-cards-worth-the-effort-part-1/comment-page-1/#comment-463 Rene Sat, 05 Jan 2008 14:41:36 +0000 http://blog.highlandbusinessresearch.com/2008/01/03/are-customer-comment-cards-worth-the-effort-part-1/#comment-463 Hi Vicky, Interesting article. I do agree with you that some businesses have feedback forms just for the sake of it and not using it to it's full advantage. In our business we used customer cards and followed the feedback that people had with great interest. It gives you a great insight in what people find important and what would improve the quality of their stay. We used to say, if you have a complaint tell us, if you've enjoyed your stay tell Tripadvisor... On another note, we hope to develop a feedback system for the GreaterSpeyside area and would love to discuss this with you and others because I know you've used a similar system for another area and would like to learn from your experience. Thanks again for a great article, keep writing! Best wishes for you and Steven! Rene Hi Vicky,

Interesting article. I do agree with you that some businesses have feedback forms just for the sake of it and not using it to it’s full advantage. In our business we used customer cards and followed the feedback that people had with great interest. It gives you a great insight in what people find important and what would improve the quality of their stay. We used to say, if you have a complaint tell us, if you’ve enjoyed your stay tell Tripadvisor…

On another note, we hope to develop a feedback system for the GreaterSpeyside area and would love to discuss this with you and others because I know you’ve used a similar system for another area and would like to learn from your experience.

Thanks again for a great article, keep writing!

Best wishes for you and Steven!

Rene

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